Wunderman Thompson Global Inclusion, Equity, Diversity

Client

Wunderman Thompson

TYPE OF PROJECT

Brand Identity | Brand Collateral | Logo Designs for IED Groups
Talooka Studio partnered with Wunderman Thompson to create a bold, inclusive, and accessible visual identity for their Global Inclusion, Equity, and Diversity (IE&D) initiatives. With 200 offices and diverse employee perspectives, our goal was to highlight their DEI work while inspiring action across global markets. The visual identity was crafted to reflect the organization’s diversity, with vibrant, dynamic designs tailored to the values of different internal IE&D programs. Rather than a uniform approach, we created individual brand identities for each program to celebrate the intersectionality of multiple diversity layers.
Wunderman Thompson Global Diversity Logo
Professional Designer
Key design assets, including an email template and slide deck, were developed to unify communication and engagement. We also partnered with multiple IE+D group leaders to develop individual brand identities that honor their core values to celebrate, highlight, educate and inspire their coworkers. This approach allowed each initiative to maintain its individuality while collectively amplifying Wunderman Thompson’s mission to foster a globally inclusive workplace.
Wunderman Thompson Global Diversity Logo
"Punctual, efficient, receptive to edits, asked solid questions to ensure our vision was what we actually wanted."
Serena Brown, Global Inclusion, Equity & Diversity Specialist