Talooka Studio collaborated with web developers WireMedia to redesign the Lung Cancer Foundation of America (LCFA) website, creating a modern, visually engaging platform focused on clarity, accessibility, and user interaction. The design reflects LCFA’s mission of “hope, research, life” through a balance of impactful visuals and educational resources. Soft gradients and calming tones of blue and green evoke healing and trust, while warm accents of orange and yellow convey optimism and draw attention to key calls to action, like donation prompts and updates.