Rebranding Weissberg Foundation

Client

Weissberg Foundation

TYPE OF PROJECT

Brand Identity | Web Design | Brand Collateral
The Weissberg Foundation, a nonprofit focused on social and racial justice, partnered with Talooka Studio to refresh its brand identity and redesign its website. We began by exploring the organization’s mission, values, and key audiences to create a visual identity that embodies community, equity, and systemic impact. The logo design features interconnected, circular forms symbolizing progress and inclusivity, with a clean, modern aesthetic.
For the website, we developed a vibrant yet minimalist design, prioritizing user accessibility, clear navigation, and mobile optimization. Thoughtful use of color, imagery, and streamlined content flow helped convey warmth and trust. Together, the new visual identity and website have strengthened the foundation’s public presence, fostering meaningful engagement with their community.