Wentcher Foundation’s main goal for the website was to raise awareness of their scholarship and alums. Businesses are aware of Wentcher and Wentcher scholars. Still, one of the best ways to show all that the Wentcher Foundation has to offer is by sharing the stories of its scholars and alums on the website to view these students as sought-after candidates.
We partnered with Prosper Strategies and MantyWeb to create a ‘vivid and personable’ website for Wentcher Foundation. Talooka Studio was responsible for creating the front-end design, establishing its user experience principles, and the website’s overall aesthetics. We focused on quotes, facts, and stories across the site, keeping in mind their different media use that conveys the scholars’ diversity and equity. We created a community using the website to make connections and tell stories which increased audience engagement and positive perception of the Wentcher Foundation.